Non-Profit Brochure Design
In this non-profit brochure design, the wording was much more important than the overall layout and design. In this example, the non-profit organization showed us their old brochure. As a result, we saw that the old brochure gave accurate information about the non-profit assisting the community. However, the problem was that it was focused on the point of view of the charity. Consequently, we wanted it to focus on the point of view of the potential donor. In addition to offering brochure design, we include the writing of the text that goes into the brochure. For instance, we explain to the business owners that making a donation to this non-profit is a smart business move. For example, we pointed out the excellent networking possibilities that big donors would have. Plus, various events that are produced by the non-profit exclusively for donors of a certain level and higher.
Full Service Advertising Agency
This non-profit organization did not have to hire a full-service advertising agency. For instance, they could have just hired a graphic artist and explained what they wanted in the brochure. In fact, hiring just a designer would have been less expensive. However, they would have ended up with a new look but the same text as the old brochure. As a result, their problem would not have been solved. In fact, their problem never was that their brochure wasn’t pretty enough.
Our writer has a Master’s Degree in Non-Fiction Writing. Consequently, she can tell the story of the non-profit organization in a very compelling way. Conversely, graphic artists are not writers and writers are not graphic artists. As a result, if they hired a graphic artist it would have actually been more expensive than hiring us. For instance, when you consider the donors they were losing with the wrong messaging, that’s expensive!
We have a talented team of professionals ready to help your non-profit organization to grow to the next level.
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