A jewelry store web design project has some unique features. Naturally, a jewelry website is an e-commerce web development project but it has some unique features too. For example, if you search for “ADA compliant website lawsuits” you’ll find that there have been thousands of lawsuits about websites that aren’t ADA compliant. Consequently, we offer ADA compliant web design as standard practice. If you are going to file a lawsuit against a business, you want to sue a business that has the ability to pay. For that reason, jewelry stores have become a favorite target of these lawsuits.
Jewelry E-commerce Web Development
In addition to all of the usual requirements in an e-commerce web development project, a jewelry store has some other needs. For instance, a piece of jewelry may be available in white gold, yellow gold, and rose gold. The jeweler may want to set each option at a different price or keep them all the same. Additionally, a necklace may be available in several different lengths which would have to be at different prices. Consequently, the jeweler will need to be able to set the prices in a way that is easy for them to do.
To keep things simple for the owners of our jewelry store web design projects we make videos showing them how to add products and change the prices. These are not some generic videos that we make; the videos show how to make these changes specifically on their website. Since people pay online we have an online application you can fill out to get your merchant account.
Jewelry Websites
Another important factor on a jewelry website is photography. When you are selling things that cost hundreds or thousands of dollars, the photography can make or break the sale. For that reason, we always suggest professional photography for any jewelry e-commerce web development project. In fact, there are some photographers that specialize in jewelry photography.
Before we created the website shown above, we made their previous website which is shown below. Most of what you see in the picture below is about engagements and weddings. Engagement rings and wedding rings are generally the biggest jewelry purchases people make. Consequently, we feature engagement rings and wedding rings prominently on the new website as well.
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