What is Technical SEO? Technical SEO focuses on optimizing your website to achieve higher organic rankings. It covers indexing, crawling, rendering, page speed, site structure, migrations, core web vitals, and more. The ultimate goal of technical SEO is to optimize your site’s architecture to make it easier to find. You might have the best website…
Introduction to Direct Mail Marketing Direct Mail Marketing used to be one of the most important forms of marketing, and also has been around for a long time and continues to grow. But over the years it has somewhat fallen out of favor due to the rise of digital marketing. But there are times when…
We have witnessed many occasions of viral videos gaining insane amounts of views in the past 15+ years. Videos like “Charlie bit my finger – Again!” or songs like “Chocolate Rain,” “Lazy Sunday”, Susan Boyle’s rendition of “I Dreamed a Dream” on Britain’s Got Tallent, and “Gangnam Style” are just some of the examples of…
Leads are the lifeblood of any business. They are potential customers who have shown an interest in what you have to offer, and they are essential for driving sales and growth. However, generating leads can be a challenge, especially if you’re relying on your website to do the heavy lifting. Lead generation is a complex…
Modern digital methods have replaced traditional methods of advertising events. Online reservations, live streaming, and QR codes have mostly replaced traditional billboard advertising. The worldwide event sector also gains a lot from these handy enhancements. It is anticipated that the industry will be worth $2 trillion by 2028. This means that if you are about…
If you are running an online business, you must have dreamt at least once about your business going viral. There are so many examples of companies that just exploded overnight and achieved insane success. Even if we look at social media, many examples of videos go viral and attract millions of views in just a…
Google search engine result pages are one of the most significant traffic sources for various companies’ websites. After all, millions of people use Google for their queries daily, and having access to even a few of these can result in significant lead generation and sales. Google ranks and indexes websites based on hundreds of factors…
The digital marketing landscape is incredibly competitive and is not showing signs of slowing down in the near future. There is increasingly little room for error from SEO to PPC and from email marketing to social media marketing. Especially for smaller businesses and tighter budgets, small Google Ads mistakes and other missteps can have dire…
Running a business can be very challenging for many different reasons. If you add the factor of having a digital presence, it becomes even more difficult. Nowadays, for businesses to be successful, doing business online has become as important as doing business at a store. Websites thrive on the traffic they receive, as more people…